Eric Tippets, President of Insider21, now offers "The Ultimate Game of Life," a personal development program previously sold by the failed Rippln scheme for $500. Insider21's new "founding memberships" start at $1,000, climbing to $10,000.
The Insider21 website appears polished, yet generic. It lists three separate ventures: Texstar (oil and gas), Bonamour (lifestyle products), and MSD Gold (mining). No overt signs of multilevel marketing are present on the main page.
A deeper look reveals an eighteen-page PDF, titled "Your Invitation to Join the 21st Century Fortune Club." This document, marked exclusively for members, suggests a significant opportunity. Tippets opens the pitch by discussing changes to people, planet, and profits.
The specifics follow: Insider21 sells founding memberships at $1,000, $5,000, or $10,000. Members receive bundled access to "The Ultimate Game of Life." This specific name matches Rippln's program, the same personal development system Rippln pushed before its collapse.
Insider21 marketing materials claim the company will go public on the GXG/Frankfurt stock market. They also state the "founding member" program at Texstar Oil already closed. The pitch describes it as a roaring success, supposedly just after its launch.
The core structure and the game itself remain unchanged. Insider21 simply represents the next iteration of a company that previously depleted members' money with vague promises of wealth and personal transformation.
Red flags appear throughout the materials. Vague language refers to "member-owned" clubs and a "positive legacy." The company aggressively pushes founding memberships at increasing price points. Tacked-on real investment vehicles, like oil, gold, and lifestyle products, give the scheme a veneer of legitimacy.
Critical information is missing. The materials offer no clear business model explaining how members generate income. They disclose no data on how many people actually profited. Transparency is absent regarding the destination of member fees.
Rippln already proved this model ineffective. The company used up enthusiasts, collected membership fees, and delivered only jargon and unfulfilled promises. Now, the same individuals operate the same game under a new name, targeting Asia and demanding larger checks.
The people behind this, including Jim Bunch, who co-created the original game for Rippln, understand that rebranding works. Changing the company name, shifting geographic focus, and adding real-world investment programs as window dressing can make the pitch sound fresh to new audiences. Anyone considering a founding membership at Insider21 should question why they are asked to pay thousands upfront for access to a game that already failed once under a different name.