A figure named Rune Fjortoft operates Mobile Blog Pro, a $29.95-per-month application that pays users for recruitment, not for any actual product use. Domain records for mobileblogpro.com show private registration since January 29, 2013, obscuring the company's true owner. Fjortoft, however, provides technical support for the operation on MLM forums.
Fjortoft's history includes a series of failed online ventures. He has ties to Traffic Buddha, Just Been Paid, and FastCashLevels, all known for their opaque online money-making models. His previous scheme, Instant Cash Matrix, launched in November 2011 and collapsed just over two months later.
When Instant Cash Matrix failed, Fjortoft sent a direct message to affiliates. "Hi, I am really sorry to tell you all, but the site is gone forever. Something happened at the hosting company I was using resulting in me loosing the website and all backups were compromised as well," he wrote. He had promoted the site based on its quality hosting and his professionalism. The scheme paid affiliates approximately $2.33 for each recruit before it disappeared.
Mobile Blog Pro's current structure mirrors these past operations. There is no genuine product for sale. The company sells only membership itself, bundling a mobile blogging app with affiliate access. This app allows users to post, edit, attach pictures, include video, and share content on social networks. But there is no evidence Mobile Blog Pro developed this app internally. The underlying blogging platform remains unidentified.
Affiliates pay $69.95 upfront and then $29.95 each month for access. This represents the sole revenue stream. No customers purchase the app directly. Only affiliates pay to join, hoping to earn money by bringing in new members.
The compensation plan clarifies this model. Mobile Blog Pro pays recruitment commissions across three levels. A direct sign-up yields $25 for the recruiter. When that person recruits someone else, the original recruiter receives $5. Their recruit's new member earns the original recruiter $3. The company also offers residual commissions through a binary structure, which requires a constant influx of new recruits for money to flow downward.
This arrangement defines a predatory multi-level marketing scheme. Income comes from recruitment, not from retail sales. The mobile app serves as mere window dressing. Fjortoft used this exact playbook with Instant Cash Matrix, which collapsed due to its lack of underlying value. Mobile Blog Pro appears built on the same foundation: a membership fee without genuine utility, designed to enrich those at the top while later recruits face an insurmountable mathematical challenge.
Most people who join will never recover their $69.95 entrance fee and subsequent monthly charges. Money flows upwards to those who joined early or recruited aggressively. All others will lose money.