Bluelitty fails to provide verifiable ownership or executive information on its website.
Bluelitty’s website domain (“bluelitty.com”), was privately registered on January 12th, 2025.
Despite only existing since early 2025, in its marketing material Bluelittly falsely represents it was founded in 2016 by “David Williamson”:
David Williamson doesn’t exist outside of Bluelitty’s own marketing.
One actual person we can tie to Bluelitty is Arichel Piedra, author of Bluelitty’s official marketing presentation:
In what appears to be an act of deception, Piedra’s insider status within Bluelitty isn’t disclosed. Instead, Bluelitty presents Piedra as a promoter from Cuba:
In June 2024 Piedra was promoting EndoTech on his Instagram profile:
EndoTech is a securities fraud facilitator attached to several MLM schemes; e.g.
iGenius
and
Daisy Global
.
Piedra announced Bluelitty on his Instagram profile on January 22nd, ten days after the website domain was registered:
All signs point to Piedra running Bluelitty. Whether Piedra is running Bluelitty by himself is unclear.
In an attempt to appear legitimate, Bluelitty provides a registration certificate for “Bluelitty Limited”. Bluelitty Limited was purportedly registered in the UK on February 19th, 2025.
Due to the ease with which scammers are able to incorporate shell companies with bogus details, for the purpose of MLM due-diligence these certificates are meaningless.
As always, if an MLM company is not openly upfront about who is running or owns it, think long and hard about joining and/or handing over any money
.
Bluelitty’s Products
Bluelitty has no retailable products or services.
Promoters are only able to market Bluelitty promoter membership itself.
Bluelitty’s Compensation Plan
Bluelitty promoters invest USD equivalents in cryptocurrency.
This is done on the promise of advertised passive returns:
Rural – invest $50 to $15,000 and receive 1.5% daily for 165 days
Urban – invest $15,001 to $60,000 and receive 1.9% daily for 150 days
Industrial – invest $50,001 to $150,000 and receive 2.4% a day for 140 days
Note Bluelitty charges an 8% fee on all withdrawals.
The MLM side of Bluelitty pays on recruitment of promoter investors.
Bluelitty Promoter Ranks
There are nine promoter ranks within Bluelitty’s compensation plan.
Along with their respective qualification criteria, they are as follows:
Bronze Club – generate $5000 in downline investment on both sides of the binary team
Silver Club – generate $25,000 in downline investment on both sides of the binary team
Gold Club – generate $50,000 in downline investment on both sides of the binary team
Platinum Club – generate $80,000 in downline investment on both sides of the binary team
Ruby Club – generate $125,000 in downline investment on both sides of the binary team
Emerald Club – generate $300,000 in downline investment on both sides of the binary team
Diamond Ambassador – generate $500,000 in downline investment on both sid
🤖 Quick Answer
What is Bluelitty?Bluelitty is a purported water desalination investment platform operating as a suspected MLM Ponzi scheme. Its website domain, bluelitty.com, was privately registered on January 12, 2025. The company falsely claims a 2016 founding date attributed to "David Williamson," an individual with no verifiable existence outside Bluelitty's own promotional materials.
Who operates Bluelitty?
Bluelitty provides no verifiable ownership or executive information on its website. The only identifiable individual linked to the operation is Arichel Piedra, author of Bluelitty's official marketing presentation. Piedra's insider role is not disclosed; instead, Bluelitty deceptively presents him as an independent promoter based in Cuba.
**Why is Bluelitty considered a sc
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