The 1ClickDay website, registered privately on September 9, 2012, operates with no public information about its leadership. The opaque structure raises immediate concerns for potential participants.
1ClickDay sells no retail products. Instead, affiliates market membership in the scheme itself. New members buy advertising packages at two tiers: ClickStar, costing $2,100 plus a $100 "insurance" fee, or ClickSimple, priced at $420 with a $50 "insurance" fee. Each package promises a guaranteed number of clicks on a submitted advertisement over 100 days.
Both package types pay daily for 100 days. Participants must click ads on the 1ClickDay site to qualify for these payments. The ClickSimple package pays out $5 daily, split into $2 cash and $3 in ClickPoints. ClickStar pays $40 daily, with $17 in cash and $23 in ClickPoints.
ClickPoints function as an internal currency. Members use them to re-invest when their initial package expires. A ClickSimple re-purchase requires 220 ClickPoints and an additional $200 cash. Re-buying a ClickStar package demands 1,550 ClickPoints plus $550 cash.
Referral commissions become available after a package matures at 100 days. ClickSimple packages generate $100 for level 1 referrals and $20 for level 2. ClickStar packages pay $400 on level 1 and $80 on level 2. A "MyTeam" bonus also exists, paying $10 for each ClickSimple package and $60 for each ClickStar package across recruitment levels 2 through 6.
Purchasing a package places an affiliate at the top of a binary compensation structure. This setup branches into two positions below, which then split into two more, and so on. Affiliates earn $6 for each filled position, with earnings capped at 16 levels deep. The first package also enrolls members into a company-wide 3x8 matrix. This matrix functions similarly to the binary, but with three positions per level instead of two, capped at eight levels. Each filled matrix position pays $7.
Affiliate membership costs $49 every 100 days, but members must buy a package to earn anything. 1ClickDay's revenue comes solely from these affiliate package purchases. The scheme promises returns over 100 days, typical of a Ponzi operation. The "advertising" aspect serves as window dressing; the "guaranteed clicks" come from other affiliates who must click ads to receive their own daily returns. No external revenue source supports these payouts.
ClickSimple offers an $80 profit on a $470 investment, paying $500 total. ClickStar yields a $1,900 profit from a $2,200 investment, for a $4,000 total payout. Operators clearly favor the ClickStar level, using ClickSimple to attract cautious individuals who might upgrade after seeing initial daily payments. But the system cannot pay out more than it takes in indefinitely. The mandated re-investment through ClickPoints extends the scheme's life, but financial reality eventually triumphs. Payments stop when new investment slows.
Anonymous ownership means the operators can disappear once liabilities outweigh income. Much of 1ClickDay's promotional material appears in Portuguese, suggesting a focus on the Brazilian market. This positions the scheme as a potential reload opportunity for those affected by the TelexFree collapse. The company also mentions a $200 "International Card" without any explanation of its purpose or function within the scheme.