Julius Nolasco, previously associated with an $8.13 million tax evasion settlement, now leads NWorld, a company marketing skin-whitening creams and nutritional supplements. NWorld, officially Alphanetworld Corporation, began operations in 2015. This launch followed the collapse of Nolasco's prior venture, Royale Business Club, which faced significant penalties for systematically underreporting sales.
Royale Business Club's financial discrepancies were substantial. Philippine tax authorities found the company underdeclared taxable sales by 387 percent in 2011, amounting to approximately $3.43 million. The following year, the shortfall was 122 percent, or $2.93 million. By 2013, sales were still underreported by 80 percent, a difference of $3.56 million. Nolasco, as president of Royale, was among those charged. The total tax evasion fine reached $8.13 million.
The Royale Business Club incident severely impacted the company, leading to its eventual demise. Shortly after this downturn, NWorld emerged. This new enterprise employs a multi-level marketing (MLM) structure, a business model Nolasco has long championed. His biography indicates a deep fascination with MLM, which he discovered over 15 years ago. He progressed through various roles in the industry, from distributor to top producer and executive, eventually co-owning other MLM firms before establishing his own. Nolasco has stated this was a long-held ambition, describing it as a moment when "Providence took its course and rewarded me my own MLM company."
NWorld's product line centers on personal care items and nutritional supplements, with a particular emphasis on skin-whitening properties. The company asserts its products meet high standards, claiming they are "world class and FDA registered." Their NLIGHTEN range features items like an O2 Bubble Cleanser, promoted for hydration and rejuvenation, and an Eye Gel designed to reduce the appearance of dark circles. A Cloud Cream is marketed for its "instant brightening effect," and a CC Cushion is specifically formulated to lighten skin. A Body Cream completes the personal care offerings.
The company is officially registered with the Philippine Securities and Exchange Commission and appears to be compliant with its filing requirements. Julius Nolasco holds the positions of president and CEO. However, his past business dealings raise questions for potential participants.
The sequence of events suggests a recurring pattern: a business facing tax evasion charges and legal repercussions is succeeded by a new entity under similar leadership, marketing comparable products through an MLM framework. Whether NWorld has implemented more rigorous financial and compliance practices following the Royale Business Club's downfall remains unclear. The company's origins, however, provide a significant point of caution for those considering involvement.