A personal development company headed by a former MLM executive with a troubled track record is selling training packages ranging from $100 to $2,000 with virtually no disclosure of what's actually inside them.

Mindset 24 Global operates in the multilevel marketing space under CEO Brian McLane, who co-founded the company alongside unnamed partners. The company keeps the identities of those other co-founders off its website. A Kentucky mailing address appears on their materials, though it's unclear if that's actually where operations run from.

McLane's history raises immediate red flags. In 2010, he co-founded Bellamora International as Chief Marketing Officer. The company signed up more than 50,000 affiliates before launch, then imploded in 2011 after key executives bolted—McLane among them. He then promoted $1000 A Week For Life with Kevin Harrington, a $49.95 matrix-based recruitment scheme that was actually part of David Rosen's Money Tree International.

In 2015, McLane founded Safe ID Trust, an MLM outfit that sold identity restoration services. The company's website is now dead. Its Facebook page vanished from the internet months ago.

Now Harrington appears on the Mindset 24 Global website as a "marketing partner," tying the company directly back to McLane's past ventures.

Mindset 24 Global offers no retailable products or services. Affiliate membership is free. After signing up, participants can buy training packages in four tiers: $100, $400, $1,000, and $2,000. Higher-tier packages supposedly include everything from lower tiers plus unspecified "exclusive bonuses."

The company provides almost no specifics about what trainees actually receive. Their website claims the packages contain "life changing information from world class marketing partners" and feature videos, interviews, and e-books from Harrington. They also promise exclusive access to programs from NLP trainer Jay Sargeant, with material on rapport building, reframing techniques, and "the NLP Expert Model."

The marketing pitch is pure fluff: "Our product has the potential to be life changing. You will not find this information anywhere else."

There's no breakdown of what's bundled into each package. Potential buyers have no way to know if they're paying $100 or $2,000 for the same material repackaged.

For an affiliate to make money, they'd need to recruit others to buy the packages. That structure—where revenue comes primarily from recruitment rather than actual product sales—is the hallmark of MLM schemes. The absence of any genuine product to sell to outside customers makes this even more pronounced.

McLane's pattern is consistent: promote vaguely-defined opportunities promising life-changing results, collect payments from recruits, then move on when things fall apart. Safe ID Trust's digital disappearance suggests the same endpoint may await this venture.


🤖 Quick Answer

What is Mindset 24 Global and its business model?
Mindset 24 Global is a personal development company operating in the multilevel marketing sector, led by CEO Brian McLane. The company sells training packages ranging from $100 to $2,000, though detailed product descriptions remain unavailable to potential customers prior to purchase.

Who leads Mindset 24 Global and what is his background?
CEO Brian McLane co-founded the company with unnamed partners whose identities are not disclosed on company materials. McLane previously served as Chief Marketing Officer of Bellamora International, which recruited over 50,000 affiliates before collapsing in 2011.

What concerns exist regarding the company's transparency?
Mindset 24 Global provides minimal disclosure about training package contents before purchase. Additionally, the company obscures co-founder identities and maintains an unclear operational location despite listing a Kentucky


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