A top Pruvit distributor making $60,000 to $80,000 a month in commissions says the company cut him off without warning and is now withholding at least $181,393 he claims he's owed.

Michael Rutherford built Ketones Rule into a profitable Pruvit affiliate over eight years. Then in April 2023, the checks stopped. No counseling. No warning letter. Just silence.

Now Rutherford is suing. He filed a civil suit in Texas on May 17th, alleging Pruvit breached its own contract by suspending his commissions without following protocol.

According to Pruvit's own Policies and Procedures, Section 7.3 requires the company to provide counseling and issue a warning letter before cutting off any affiliate's payments. Rutherford got neither. When his legal counsel reached out on May 9th asking what the hell happened, Pruvit never responded.

The plot thickens when you look at who made the call. Rutherford believes Pruvit CEO Brian Underwood personally directed the suspension. His reasoning: Underwood wants 50 percent of Ketones Rule's monthly commissions.

Jennifer Grace, a Pruvit board member and legal representative for parent company LaCore Enterprises, allegedly told Rutherford's lawyers that the company would release his commissions if he signed an agreement with Underwood for a 50-50 split. In other words: sign over half your money or starve.

That's extortion dressed up in corporate language. But there's a bigger problem hiding underneath.

Rutherford's complaint hints at why Underwood might be desperate enough to squeeze a top earner. Pruvit apparently froze its executive payroll. If the CEO is demanding half of a distributor's six-figure monthly income, he's likely broke.

That detail matters. It suggests Pruvit isn't just having a cash flow problem—it's in serious financial trouble. A healthy company doesn't shake down its top performers. A healthy CEO doesn't need to muscle a subordinate for cash.

Rutherford's lawsuit focuses narrowly on the breach of contract. He wants Pruvit to immediately release the suspension on his commissions and hand over the $181,393 plus damages. Those are reasonable demands. He followed the rules. Pruvit didn't.

But the real story lurking in this complaint is whether Pruvit can survive whatever financial crisis forced its leadership to resort to this kind of behavior. When a company's executives stop getting paid, it usually means the end is coming.

Underwood's shakedown might buy him a few months. It won't save the company.


🤖 Quick Answer

What is the dispute between Michael Rutherford and Pruvit?
Michael Rutherford, a top Pruvit distributor earning $60,000-$80,000 monthly, filed a civil suit in Texas alleging the company suspended his commissions without following contractual procedures. Rutherford claims Pruvit withheld at least $181,393 owed to him and failed to provide required counseling and warning letters before terminating payments.

Why did Pruvit suspend Michael Rutherford's commissions?
The specific reasons for Pruvit's suspension of Rutherford's commissions have not been publicly disclosed. The company did not provide formal notification, counseling, or warning documentation prior to cutting off payments to the distributor in April 2023.

What contractual violations does Rutherford allege?
Rutherford alleges


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