In the wake of a neo-Nazi memelord scandal, doTerra terminated Pete Evan’s as a distributor.

Less than 24 hours the company backflipped and re-instated Evans. In a statement put out by doTerra, the company apologized for not “thoughtfully reviewing” the situation.

If you’re not Australian or don’t live in the Australia, there’s a good chance you haven’t heard of Pete Evans.

Evans started off as a chef. He gained prominence in Australia as a judge on a popular cooking show.

I didn’t watch the show but was aware of Evans as a staunch supporter of the paleo diet.

As a national celebrity, Evans enjoyed widespread popularity around the country. Sometime around 2015 though, Evans began his descent into notoriety.

Aside from familiarity with food through his profession, the only education Evans has in nutrition is an online course provided by the Institute for Integrative Nutrition.

The Institute for Integrative Nutrition is unaccredited, but does hold a license from the New York State Education Department.

2015 was the year Evans co-authored “Bubba Yum Yum: The Paleo Way for New Mums, Babies and Toddlers”. Publication of the book was
delayed
, after health experts warned it could put babies at risk.

Following public outcry, a revised version of the book eventually made it to market.

Since then Evans appears to have suffered from a case of “must get into the headlines”, leading to increasingly irresponsible behavior.

Wikipedia has a great little
summary of Evans’ nuttery
since 2015, so I’ll defer to them;

In 2016, Evans gave advice to an osteoporosis sufferer on Facebook to stop eating dairy products.

His claims that the “calcium from dairy can remove the calcium from your bones” and that “most doctors do not know about this” were widely condemned by medical professionals.

In 2018, Evans furthered his opposition to the use of sunscreens, and promoted brief and direct looks into the sun without any means of protection, during sunrise and sunsets, which drew criticism as it can cause vision loss.

Evans is opposed to fluoridation of drinking water, and considers ingredients in many sunscreen products to be toxic.

In 2019, Evans was criticised by medical experts for spreading misinformation about vaccinations.

In early 2020, it was reported that Evans had been photographed with prominent anti-vaxxer Robert F. Kennedy Jr admiring his work as “important”.

In May 2020, Evans received criticism from Australian Labor MP Josh Burns for promoting a video by conspiracy theorist David Icke which claimed both that the COVID-19 virus did not exist and that the virus was caused by 5G antenna installations.

You know the type…

Anyway, continuing on with COVID-19, as the pandemic was taking root in Australia in the first quarter of 2020, Evans began promoting

a “subtle energy platform” product online called the BioCharger NG for AUD$15,000, which he claimed had a “recipe … there for Wuhan coronavirus”.

The Australian Medical Association dismissed

🤖 Quick Answer

Who is Pete Evans and what is his background?
Pete Evans is an Australian chef and television personality who gained prominence as a judge on a popular cooking show. Initially known as a staunch supporter of the paleo diet, Evans became a national celebrity in Australia before his public reputation declined around 2015.

What controversy led to doTerra terminating Pete Evans as a distributor?
Pete Evans faced termination from doTerra following a neo-Nazi memelord scandal. However, the company reversed its decision less than 24 hours later, issuing a statement apologizing for not "thoughtfully reviewing" the situation before making the initial termination decision.

Why is Pete Evans significant in the context of doTerra's business operations?
Evans held a distributor position with doTerra, the essential oils and wellness company. His status as a prominent Australian public figure and celebrity made his association with the brand potentially significant for marketing and

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