Brandon Broadwater launched Zallevo in September 2020, rebranding the nutritional supplement company from its previous identity, HealthSync Global. The company, which lists a corporate address in Utah, primarily markets various health and fitness supplements through a multi-level marketing structure.
Zallevo's public website offers no specific ownership or detailed corporate information. Potential distributors and customers must consult marketing documents to find Brandon Broadwater identified as the company's founder and CEO. This lack of direct transparency on the main corporate site raises questions about the company's operational openness.
Broadwater's public persona, particularly on Twitter, describes him as the founder of the MPW Movement, HealthSync Global, a "Multi-Million Dollar Real Estate Company," and "over a dozen more successful ventures." Yet, public records and digital searches reveal a limited online presence for Broadwater before 2015. This discrepancy in his claimed extensive entrepreneurial history and his digital footprint before HealthSync Global's inception warrants closer examination.
HealthSync Global was reportedly founded in January 2015. The company then held what it termed a "Global Official Launch" in May 2019, four years after its claimed founding date. Just over a year later, in September 2020, HealthSync Global became Zallevo. Broadwater stated at the time, "At Zallevo, people will experience results with our innovative formulations, find a rewarding business opportunity, build their legacy, and become a part of a purpose-driven community that is doing something bigger than themselves." No specific reason was publicly given for the rebranding from HealthSync Global to Zallevo.
Zallevo's product line focuses on nutritional supplements. These include Collagen 300, sold at $109.95 for a 4.23 oz pouch, which the company claims supports skin, hair, nails, joints, bones, muscles, tendons, ligaments, and cartilage. Ultra 30 Whey and Ultra 30 Plant protein powders, both priced at $67.95 for around 34 oz, are marketed for general fitness. eVibe, an "all-natural energy boost," costs $42.95 for 3.9 oz, while Burn Mode, a "powerful weight loss and cell regeneration support" product, sells for $45.95 for the same quantity.
Other offerings include Fortitude 85, a stress management supplement at $51.95 for 120 veggie caps, and two gut health products: Biome Sync Daily at $63.95 and Biome Sync Trim at $74.95, both for 30 capsules. A shaker bottle is also available for $14.95. Zallevo bundles these products into "collections," with prices ranging from $230 to $1200. The nutritional supplement market, particularly within MLM, often faces scrutiny regarding product efficacy claims and the distinction between retail sales and internal consumption by distributors.
The Zallevo compensation plan centers on commissions from retail customer autoship subscriptions. Distributors earn base retail commissions from direct sales. Residual commissions are calculated through a unilevel team structure, a common MLM model where earnings are based on sales volume generated by a distributor's downline.
The company also provides additional bonuses tied to performance and rank advancement. Zallevo's structure includes twelve distinct affiliate ranks. Advancing through these ranks typically requires distributors to meet increasing personal sales quotas, recruit new distributors, and achieve specific team sales volumes. This emphasis on recruitment and downline volume is a defining characteristic of multi-level marketing operations. The Federal Trade Commission frequently examines MLM compensation plans to ensure they prioritize genuine retail sales to end-users over recruitment incentives, a key factor in distinguishing legitimate direct selling from pyramid schemes.
Individuals considering participation in multi-level marketing opportunities can find consumer protection information and guidance on the Federal Trade Commission's website at FTC.gov.