Yevo recently went into prelaunch and are currently scheduled for a February 2015 official launch.
The company currently does not have an official corporate website, with affiliates marketing a prelaunch domain that at the time of publication provides little more than a marketing video and sign up button.
This domain (“myyevo.com”) was registered on the 29th of October 2014 and lists a “Eugene Tipps” as the owner. An address for “Foods Matter LLC” in the US state of Utah is also provided.
Foods Matter LLC is a “domestic limited-liability company” registered in the US state of Nevada. The Foods Matter LLC registration lists Peter Castleman, David Brown, Nathan Horvath and Chip Marsland as officers/managers of the company.
The YouTube video currently published on the “myyevo.com” website mentions an additional domain in the video description (“yevointernational.com”). This domain is also registered to Tipps, however at the time of publication that domain is not active.
Presumably “yevointernational.com” will be the official company website when Yevo decides to go live.
On the management side of things, research reveals Yevo affiliates crediting Peter Castleman (Chairman of the Board) and David Brown (CEO) as the co-owners of the company.
Eugene Tipps (credited as “Gene Tipps” for some reason) is listed as Yevo’s COO.
On the MLM side of things, Peter Castleman (right) appears to have gotten involved in MLM back in 2002, when fund Whitney V LP along with Golden Gate Capital purchased
Herbalife
. Castleman was Managing Director of Whitney V at the time.
After the acquisition, Castleman served as Chairman at Herbalife until he resigned in 2007 to ‘
focus on other business activities
‘.
Bios published by Yevo affiliates suggest Castleman went on to launch a “Chinese herbal company” that was later sold off to Nu Skin.
David Brown was formerly the CEO of
LifeVantage
, where he was
credited
with prompting the company’s switch from retail to MLM back in 2008.
Prior to LifeVantage Brown was CEO and President of
Metabolife
(2000 – 2005).
Metabolife was founded in the early 1990s by Michael Ellis, a former police officer on probation for charges relating to his involvement with a methamphetamine lab.
Ellis and a boyhood friend, Michael Blevins, were arrested in 1989 for producing and distributing methamphetamine. Both Ellis and Blevins cooperated with federal authorities in return for lighter sentences.
Following Blevins’ release from prison, the two formed Metabolife to market ephedra, an herbal supplement containing compounds chemically related to methamphetamine.
In the late 1990s, the U.S. FDA considered regulating ephedra more strictly, in response to reports of adverse reactions and more than 100 deaths linked to the supplement. These included reports ofpsychosis, heart attack, stroke, and diabetic ketoacidosis.
A clinical trial conducted to address safety concerns found that Metabolife 365 increased blood pressure and induced mil
🤖 Quick Answer
What is Yevo and its prelaunch status?Yevo is a company specializing in dehydrated nutritional meals that entered prelaunch in late 2014, with an official launch scheduled for February 2015. The company operated through a prelaunch marketing domain while establishing its corporate infrastructure.
Who are the key figures behind Yevo?
Yevo operates through Foods Matter LLC, a Nevada-registered limited-liability company. The organization's officers and managers include Peter Castleman, David Brown, Nathan Horvath, and Chip Marsland, with Eugene Tipps listed as domain owner.
Where was Yevo's prelaunch domain registered?
The prelaunch domain "myyevo.com" was registered on October 29, 2014. Foods Matter LLC, the parent company, maintains a registered address in Utah while being formally incorporated in Nevada.
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