Traveling Vineyard operates in the wine MLM niche.

The company is based  out of Massachusetts in the US, and is headed up by “Chief Grape Stomper” Rick Libby.

Libby (right) claims to have coined the concept of a wine-based MLM opportunity. He acquired Traveling Vineyard following its bankruptcy in 2011.

The concept behind free home wine tasting and Traveling Vineyard had been my idea in 2001 when I worked for Geerlings & Wade, a leader in the direct marketing of quality wine.

If the home party concept could work for plastic storage containers and cooking utensils, why not wine?

I tested the idea with a dozen people and it took off. By 2005, Traveling Vineyard had thousands of independent consultants, who work from home hosting more than 100,000 home tasting events a year in 26 states.

After decades in various sales, marketing and management positions, I had finally fallen in love with a business.

Just when the Traveling Vineyard model had built momentum, a leadership change in the parent company triggered some strategic decisions with which I disagreed, particularly a decision to make changes to the programs we created that supported the self-employed independent wine consultants, our Wine Guides.

The Guides form the heart and soul of the business model. How could I be expected to tell these wine enthusiasts about program impacts to them that I completely disagreed with?

That’s when I left Traveling Vineyard and spent five years doing other things – until I heard about the bankruptcy filing.

I persuaded my wife, presented my case to dozens of friends and investors, emptied my savings accounts (yes, all of them), and made a run at it.

I knew that if our Wine Guides received the support they needed to be successful, the company would get back on its feet.

By November 2010, Traveling Vineyard was back in business. Today, we’re proud to have more than 2,500 happy and satisfied independent Wine Guides in nearly 40 states who love their home based businesses.

Read on for a full review of Traveling Vineyard’s MLM opportunity.

Traveling Vineyard’s Products

As the company name suggests, Traveling Vineyard markets

a large variety of products including red wine, white wine, sweet wine and accessories.

Traveling Vineyard’s wines are grouped into themed collections or can be purchased individually.

Prices start at $16.99 a bottle and there are also various wine themed accessories available:

winged corkscrew – $15.99

wine saver – $14.99

wine chillder – $15.99

stainless steel wine cubes (set of six) – $24.99

arctic pole (cooler) – $19.99

six bottle tote bag – $2.99

magic decanter aerator – $29.99

Regular shipping rates within the US for a six-bottle order is $12.95. Single bottles ship for higher (not sure if it’s flat rate or varies from state to state).

A discount is available for retail customers who opt for Traveling Vineyard’s monthly “Rewined” autoship order program.

Traveling Vineyard’s Compensation Plan

Traveling Vineyard
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🤖 Quick Answer

What is Traveling Vineyard's business model?
Traveling Vineyard operates as a wine-based multi-level marketing company founded on the concept of home wine tasting events. Independent consultants host tastings in customers' homes, generating sales through direct marketing of wine products distributed across multiple U.S. states.

Who founded Traveling Vineyard and what is its history?
Rick Libby, known as "Chief Grape Stomper," acquired Traveling Vineyard following its 2011 bankruptcy. Libby developed the home tasting concept in 2001 while working for Geerlings & Wade, inspired by successful home party models used for other consumer products like kitchenware.

How many consultants and tasting events does Traveling Vineyard operate?
By 2005, Traveling Vineyard had expanded to thousands of independent home-based consultants conducting over

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