Thirty-One Gifts operate in the women’s fashion MLM niche and are based out of the US state of Ohio.
So the story goes,
Founder, President & CEO Cindy Monroe started Thirty-One in her basement in 2003.
From those humble beginnings we’ve grown into one of the most successful direct-selling businesses in the world, with more than 90,000 independent Sales Consultants across the U.S. and Canada.
I wasn’t able to find any information on whether Monroe (above right) had been involved in other MLM opportunities prior to founding Thirty-One Gifts.
Of note is that Thirty-One Gifts recently underwent restructuring, with the company expected to close an Ohio production facility this year.
The closing, announced Thursday afternoon, will affect 74 employees at the company as well as an undisclosed number of workers at Exel Logistics, a local subcontractor.
The company initially pledged to create as many as 500 jobs when it first opened the distribution center at 1000 Titus Rd. in Springfield in 2011, but most of those jobs never materialized.
Along with the Springfield operations, the decision will also affect 220 workers in Johnstown in Licking County, Ohio.
“We will consolidate our distribution and personalization activities to our home office in Easton in Columbus, closing our Johnstown and Springfield facilities in 2016,” Thirty-One Gifts said in a press release.
“We are making these changes to align our operating capacity with business needs. Operations at Easton will continue without interruption.”
The impact, if any, this has had on Thirty-One Gifts’ MLM business operations is unclear.
Read on for a full review of the Thirty-One Gifts MLM business opportunity.
The Thirty-One Gifts Product Line
As mentioned in the introduction of this review, Thirty-One Gifts operate in the women’s fashion niche.
This sees the company market a range of personal accessories, jewelry, purses, thermals, totes, utility (organizer bags), wallets and homeware.
There are far too many Thirty-One Gifts products to list here individually, however a full catalog with retail pricing is readily available from the Thirty-One Gifts website.
Of note is that in 2010 Thirty-One Gifts found itself the subject of a lawsuit brought on by Miche Bag.
Miche Bag took issue with Thirty-One Gifts selling bags that had interchangeable outer covers.
Miche Bag sought a TRO against Thirty-One Gifts which was initially granted. At a subsequent preliminary injunction hearing, Thirty-One Gifts ‘
brought forth sufficient evidence to call into question the validity of plaintiff’s patent
‘.
This saw both the TRO dissolved and Miche Bag’s request for a preliminary injunction denied. Three days later Miche Bag voluntarily dismissed their case.
The dismissal saw Miche Bag surrender a $10,000 bond to Thirty-One Gifts to cover legal costs.
The Thirty-One Gifts Compensation Plan
The Thirty0One Gifts compensation plan pays affiliates to sell Thirty-One Gifts products to retail customers.
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🤖 Quick Answer
What is Thirty-One Gifts and its business model?Thirty-One Gifts is a women's fashion direct-selling company headquartered in Ohio, operating as a multi-level marketing (MLM) enterprise. Founded by Cindy Monroe in 2003, the company has expanded to employ over 90,000 independent Sales Consultants across the United States and Canada, establishing itself as a significant player in the direct-selling industry.
Who founded Thirty-One Gifts and when?
Cindy Monroe, serving as Founder, President, and CEO, established Thirty-One Gifts in 2003, launching the business from her basement. The company has since grown into a major direct-selling organization, though no prior MLM involvement by Monroe has been documented.
What recent changes has Thirty-One Gifts undergone?
Thirty-One Gifts recently underwent restructuring,
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