Elepreneurs’ rebranding as The Happy Co was announced back in February.

Sharing Services Global, Elepreneurs’ parent company, rebranded the MLM company following a fallout with former executive Robert Oblon.

Sharing Services Global is based out of Texas in the US.

The Happy Co has its roots in
Elevacity
, a travel booking engine themed MLM Oblon launched on or around 2014.

Oblon, a former Sharing Services Global executive, launched Elepreneurs in 2017.

BehindMLM only recently
revisited Elepreneurs for an updated review
in September 2020.

Based on our research into the company at the time, here’s what went down.

In a memo provided to Elepreneurs affiliates in February 2020, the company accused Oblon of “gross financial misconduct”.

Courtesy of Troy Dooly’s MLM News Desk;

Robert Oblon was removed from the Board of Directors and stripped of his position of authority as a result of gross financial misconduct.

He voluntarily resigned to avoid punitive legal actions arising from his malfeasance.

Oblon would go on to return to the MLM industry with
Amplifei
, launched earlier this year.

Today Sharing Services Inc. is known as Sharing Services Global Corporation. The company is headed up by CEO John Thatch.

At the time of our last review Elepreneurs was headed up by CEO Keith Halls.

The Happy Co rebranding saw Halls dumped for Bo Short.

Bo Short (right) has a long history in the MLM industry, dating back to Amway (Quixtar) in the 1990s.

Short left Amway in 2001 to launch Passport.

As per an accounting of Short’s MLM history on The Truth About Amway;

That company apparently didn’t do so well and the Passport folk merged into Oasis LifeSciences, which then became Univera LifeSciences.

After Univera LifeSciences Short promoted Max International up until 2008.

In 2009 Short was a 
“prelaunch partner” with EIRO Energy
, a since defunct energy drink company.

There’s a gap of five years here, after which 
Short joined Jeunesse
 in 2014.

In 2018 Short signed on as Nerium International’s Chief Sales Officer.

In early 2020 Short signed on as CEO of
Nutricellix
. That lasted a few months before parent company LaCore Enterprises merged Nutricellix into
Uforia Science
.

On or around September 2020, Short was appointed President of WorldVentures.

In December 2020
WorldVentures filed for Chapter 11 bankruptcy
.

Declarations filed as part of related legal proceedings suggest
Short was fired after a failed WorldVentures coup
led by Michael Poates.

That brings us to The Happy Co’s launch in early 2021.

On paper Short leads The Happy Co as CEO of Elevacity Holdings LLC & Elevacity International Holdings LLC.

There is no executive information provided on The Happy Co’s website. Bo Short isn’t mentioned in any capacity.

Update 16th January 2022 – 
Research into Hapi Travel Destinations has revealed both it and The Happy Co. are owned by Fai Chen.

Why this information is not provided on The Happy Co.’s website is unclear. 
/end updat

🤖 Quick Answer

What is The Happy Co and its connection to Elepreneurs?
The Happy Co is the rebranded name of Elepreneurs, an MLM company owned by Sharing Services Global, based in Texas. The rebranding occurred in February 2021 following a fallout with former executive Robert Oblon, who had previously launched Elepreneurs in 2017.

What is the history of The Happy Co's parent company?
The Happy Co traces its origins to Elevacity, a travel booking engine-themed MLM launched by Robert Oblon around 2014. Oblon later became a Sharing Services Global executive before founding Elepreneurs in 2017, which subsequently rebranded as The Happy Co.

Why did Sharing Services Global rebrand Elepreneurs?
In February 2020, Sharing Services Global issued a memo accusing former executive

🔗 Related Articles

- Questions raised about “authenticity”of David Wood’s meltdown
- Miessence Review: Certified organic products & autoship
- NeVetica Review: Pet care with disclosure issues
- BidXcel Review: “Profit-sharing” done right?
- Preferred Merchants wired $4.8M 19 mins after SEC call