A former Pruvit marketing executive has filed a lawsuit alleging that CEO Brian Underwood sexually harassed, assaulted, and eventually fired her for rejecting his advances over a five-year period.
Clarissa Jones sued Pruvit and Underwood on July 14th in Jefferson Circuit Court, Kentucky. According to her complaint, the harassment began almost immediately after she joined the company in 2019 and continued relentlessly through her departure in October 2024.
Jones describes a pattern of escalating misconduct. Underwood made sexually suggestive comments, repeatedly asked her to have sex with him, and requested explicit photos, she alleges. He also sent her naked pictures of himself and bought her lingerie and bathing suits. In one incident just weeks into her employment, she says Underwood approached her in Pruvit's copy room and rubbed his erect penis against her without consent.
He frequently pressured her to visit his house during work hours, with no legitimate business purpose, the lawsuit states.
Jones alleges that when she rejected his advances, Underwood punished her professionally. She was demoted on at least two occasions, with her pay cut and bonus structure eliminated, each time within days of turning him down. The most serious retaliation came in October 2024, according to her account. When Jones told Underwood she needed to make more money, he immediately proposition her for sex. She declined. Pruvit fired her nine days later on October 31st.
The lawsuit names three claims: two counts of sex discrimination against Pruvit and one count of assault against Underwood. Jones argues that Pruvit conditioned her employment on sex and terminated her because she refused Underwood's advances. She's seeking damages for mental anguish, embarrassment, humiliation, lost wages, and loss of benefits.
Underwood co-founded Pruvit in 2015 with Terry LaCore and Chris Harding. The company, which markets ketone supplements, was sold to Herbalife in March 2025. Underwood retained his position as CEO despite the pending lawsuit.
This isn't Underwood's first legal trouble. He has faced previous court allegations of bullying, though specifics remain limited in available records. His legal battles come as the dietary supplement industry faces increasing scrutiny over workplace practices and executive conduct.
🤖 Quick Answer
What are the key allegations in the lawsuit against Pruvit's Brian Underwood?Former marketing executive Clarissa Jones filed suit in Jefferson Circuit Court, Kentucky, on July 14th, alleging that CEO Brian Underwood engaged in persistent sexual harassment, assault, and retaliation over approximately five years from 2019 to 2024, including unwanted sexual advances, explicit communications, inappropriate gifts, and ultimately wrongful termination for rejecting his conduct.
Who filed the lawsuit and in which court was it brought?
Clarissa Jones, a former Pruvit marketing executive, filed the complaint against both Pruvit and Brian Underwood personally in Jefferson Circuit Court, Kentucky. The lawsuit was initiated on July 14th and encompasses claims of sex discrimination, sexual harassment, assault, and retaliatory termination under applicable state and federal employment laws.
**What pattern of behavior does the complaint describe?
📰 Aggiornamenti e Notizie Correlate
(aggiornato al 17/04/2026)1. Blank Rome Sued by Ex-Associate Over Sexual Assault Claims - Bloomberg Law News — Sat, 07 Feb 2026 01:32:29 GMT
Email&body=Here%20is%20a%20story%20that%20I%20thought%20would%20interest%20you.%0D%0A%0D%0Ahttps%3A%2F%2Fnews.bloomberglaw.com%2Flitigation%2Fblank-rome-sued-by-ex-associate-over-sexual-assault-claims%3Futm_source%3DEmail_Share). # Blank Rome Sued by Ex-Associate Over Sexual Assault Claims (1). A fo…2. Male Drivers Sue Uber and Lyft Over Women-Only Ride-Hailing - AOL.com — Sat, 08 Nov 2025 20:53:16 GMT
Male Drivers Sue Uber and Lyft Over Women-Only Ride-Hailing Male drivers for Uber and Lyft are suing the companies over a feature that lets users hail only women drivers. The lawsuit accuses both Uber and Lyft of violating the Unruh Act, a California civil rights law that “expressly prohibits sex …
3. Bills first-round pick Maxwell Hairston sued for alleged sexual assault - Yahoo Sports — Wed, 02 Jul 2025 14:33:59 GMT
Manage your account Featured More Yahoo! Sports Network ... Bills first-round pick Maxwell Hairston sued for alleged sexual assault Content warning: This article contains depictions of alleged sex…4. Water polo player at elite LA school sues after years of alleged harassment - The Guardian — Sat, 07 Mar 2026 15:00:53 GMT
An 18-year-old Black water polo player filed a lawsuit against one of Los Angeles’s most elite private schools last week, alleging he was sexually assaulted and racially harassed by teammates for years while school staff failed to intervene. Aidan Romain is accusing Harvard-Westlake school in Studio…5. DreamWorks, NBCUniversal Hit With Bias Suit By Trans Editor - Law360 — Fri, 13 Mar 2026 03:14:00 GMT
DreamWorks, NBCUniversal Hit With Bias Suit By Trans Editor. By Gina Kim · March 12, 2026, 11:14 PM EDT. NBCUniversal and DreamWorks were hit with a civil suit in California state court by a queer trans man hired as a first assistant editor for the animated film "Bad Guys 2"... To view the ful…
6. Trans Worker Takes Over Harassment Suit After EEOC's Exit - Law360 — Thu, 05 Jun 2025 23:42:00 GMT
Trans Worker Takes Over Harassment Suit After EEOC's Exit By Grace Elletson · June 5, 2025, 7:42 PM EDT Already a subscriber? Click here to login Documents Related Sections Case Inf…🔗 Related Articles
- BlackOxygen Organics class-action alleges supplement toxicity
- Details of Neil De Waal’s GSPartners fraud arrest
- 2×9 BitMax Review: Matrix-based bitcoin cash gifting
- 2×8 Rocket Review: Eight-tier bitcoin cash gifting
- AI Marketing pyramid scheme warning issued by Russia