Limitless Worldwide launched in early 2013, claiming an affiliation with Basic Research, a manufacturer distributing products to major retailers. Steve and Melyn Campbell, with decades of network marketing experience, were introduced to the venture and are credited as co-founders.
Basic Research, established for nearly two decades, distributes formulations for weight loss, bodybuilding, anti-aging, joint health, and skincare. Its products are available at Walmart, Bloomingdale's, Saks Fifth Avenue, Macy's, Sephora, GNC, CVS, Rite Aid, and Walgreens, alongside over 40,000 other retail outlets worldwide.
Steve and Melyn Campbell state on the Limitless Worldwide website they possess over 20 years of experience in building and training distributor forces. They were master-distributors for Exfuze, a "multi-botanical" drinks company, from 2007 to 2010.
In April 2011, the Campbells co-launched Cyrano Partners. This venture aimed to sell AeroGrow International's indoor gardening products through an MLM model. Cyrano, however, failed to raise the necessary capital, a condition of its partnership agreement. The partnership and MLM company terminated in August 2011.
Limitless Worldwide appears structured to market Basic Research's product line via an MLM compensation plan and business model. The product offerings fall into three categories: Timeless for personal care, Effortless for weight loss and nutrition, and Ageless for anti-aging.
The Timeless line includes a cleanser for $37, night serum for $64, stem-cell skincare for $69, estrodyne complex for women's hormones at $55, prostate formula for $40, deep-cleansing shampoo for $24, re-moisturizing conditioner for $24, and a testosterone supplement for $55.
Effortless products feature a diet kit for $139, appetite control and fat burner for $73, a cellular oxygen improver for $44, and a meal replacement shake for $123.
The Ageless category offers Spark for increased energy and alertness at $64, a Human Growth Hormone Liquid shot for $67, Human Growth Hormone capsules for $99, and Stride, a joint formula, for $69.
Limitless claims its "Tribrid Overlay" compensation plan is "patent pending," offering a three-tiered commission structure.