Investview has
settled Apex fraud allegations with the SEC
for $375,000.

The civil monetary penalty represents just 1.7% of the $21 million the SEC alleges Apex took in.

As alleged by the SEC, Investview offered unregistered securities through Apex.

In July 2019, Investview launched the Apex Program. The Apex Program purported to use “Apex Packs” to mine bitcoin and perform other technology-related functions to generate returns, described as “lease payments” to investors.

Investors purchasing interests in the Apex Program entered into contracts to buy Apex Packs from a wholly-owned subsidiary of Investview or a distributor of the Apex Program and simultaneously leased the Apex Packs back to a different Investview wholly-owned subsidiary, which would pay the investor, directly or through a distributor, a lease payment of $300-500 per month per Apex Pack for 36-60 months.

The interests in the Apex Program would generate passive income for investors.

Investview was involved in various aspects of offering and selling the interests in the Apex Program, including developing the structure of the program.

The wholly-owned Investview subsidiary to whom the equipment was leased was responsible for costs, operations and liabilities associated with running and maintaining the equipment that was supposed to generate returns for investors in the Apex Program.

Investview engaged in a general solicitation of investors when selling interests in the Apex Program through YouTube videos and a press release that described the program and noted that it was “available to everyone.”

Investview also enlisted distributors who engaged in general solicitation when offering and selling interests in the Apex Program.

Between July 2019 and June 2020, Investview raised approximately $21 million from more than 500 investors in various states from selling interests in the Apex Program.

The interests in the Apex Program were offered and sold as investment contracts, and thus were securities, under SEC v. W.J. Howey Co.

BehindMLM concluded the same in our
Apex review
, published October 2019.

In Apex, affiliates invest funds in a common enterprise (Apex itself), because they are “led to expect profits solely from the efforts of” Apex itself (via bitcoin mining).

Apex affiliates do nothing towards generating returns other than handing over thousands of dollars.

Despite clearly being a securities offering, Investview is adamant it isn’t because… well, for reasons that have nothing to do with the Howey Test or securities regulation.

We also noted Investview had failed to register its Apex investment scheme, which the SEC reaffirmed in its settlement notice;

Investview did not file or cause to be filed or in effect a registration statement with the Commission in connection with its offer and sale of the interests in the Apex Program.

No valid exemption or safe harbor from registration was available for the offers or sales of the interests in the Apex Program.

In a

🤖 Quick Answer

What was the SEC settlement amount for Investview's Apex fraud?
Investview settled fraud allegations with the U.S. Securities and Exchange Commission by paying a civil monetary penalty of $375,000. This amount represents approximately 1.7% of the $21 million the SEC alleges was collected through the Apex Program from investors who purchased unregistered securities.

What was the Investview Apex Program?
Launched in July 2019, the Apex Program was an investment scheme offered by Investview. It purported to use "Apex Packs" to mine bitcoin and perform technology-related functions to generate returns. Investors purchased Apex Packs and leased them back to an Investview subsidiary in exchange for lease payments.

Why did the SEC take action against Investview over Apex?
The SEC alleged that Investview offered unregistered securities through the

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