ScamTelegraph reports that GiveOpp, a new venture, has set its launch for July 4th, 2010, naming former Liberty League associate Mark Cosby as its Chief Executive Officer. The company's website currently remains in a members-only mode as initial details emerge about its proposed charitable business model.
The selection of July 4th, America's Independence Day, for GiveOpp's launch appears to be a deliberate marketing strategy. This date aligns with the company's stated aim to help individuals achieve independence through its business opportunities.
Mark Cosby, identified as GiveOpp's CEO, has a documented history with Liberty League. This connection is notable given the prior significant involvement of Shannon and John Lavenia in Liberty League, both of whom are now actively promoting GiveOpp. Public records, including a database on 'True Prosperity Now'—an older landing page associated with John Lavenia—list an email address, freedomboundinc@aol.com, for a Mark Cosby.
This email address is linked to two blogs, 'The Secret to the Law of Attraction' and 'Success Express', both reportedly run by a Mark and Pat Crosby. These blogs appear to have been established during Liberty League's active period but have since been abandoned. While definitive confirmation of identity remains to be publicly verified, the intertwining business relationships with Liberty League and the Lavenias strongly suggest this is the same Mark Cosby now leading GiveOpp.
Although specific details on how GiveOpp intends to convert charitable endeavors into a business opportunity for its associates have not been fully disclosed, press releases issued by Shannon Lavenia offer some insight. GiveOpp states it will initiate, implement, and complete sustainability projects globally.
These projects are planned through partnerships with non-profit and research organizations, including The Hunger Project, Rooms for Joy, Trees for Life, and Permaculture. GiveOpp members are expected to utilize their resources to contribute to initiatives such as implementing sustainable farms, establishing clean water utilities, assisting the terminally ill and disabled, distributing food and resources, providing education for children in need, and offering environmental aid.
Mark Cosby is currently listed as the President and Director of Operations at Rooms for Joy, one of the charities named in GiveOpp's press releases as a partner. The precise nature of these partnerships with non-profit organizations remains unclear, raising questions about whether the actual work will be outsourced. This arrangement suggests GiveOpp members could potentially work from home, but it prompts further inquiry into what distinguishes GiveOpp from a conventional fundraising venture and how it plans to generate profit from its collaborations with non-profit entities.
What is GiveOpp's announced launch date and who is its CEO?
GiveOpp announced its launch date as July 4th, 2010, with Mark Cosby serving as Chief Executive Officer. The company strategically selected Independence Day for its market debut.
What is Mark Cosby's background prior to leading GiveOpp?
Mark Cosby has previous experience with Liberty League, a multi-level marketing company. This background connects him to other industry figures involved in similar business ventures, including Shannon and John Lavenia.
How does GiveOpp plan to engage with charitable causes?
GiveOpp states it will partner with non-profit organizations like The Hunger Project and Rooms for Joy to undertake sustainability projects globally, including initiatives for clean water, sustainable farming, and aid for children and the disabled.
What questions remain about GiveOpp's business model?
The specific details of GiveOpp's partnerships with non-profits and its method for generating profit from these charitable endeavors are not yet fully clear. It remains to be seen how the model will differentiate itself from a standard fundraising operation.