Blessing Gold Club, which claims a June 2013 launch, provides a PO Box in Pennsylvania. The website domain was registered on June 17, 2013, under Joseph Whitnell, who lists a Michigan address.
The company's website names a list of trustees and "admins." These individuals are identified by Facebook profiles and Gmail addresses, suggesting an informal group of top affiliates rather than a corporate executive structure. Joseph Whitnell's name does not appear on these admin pages. His domain registration, however, indicates ownership.
Whitnell's Facebook page includes "EzDailyProfits" in his contact information. Visiting that website reveals an affiliate link for MyAdvertisingPays, an advertising credit-based Ponzi scheme. Whitnell appears to be an affiliate for this scheme.
Blessing Gold Club offers no retailable products or services. Affiliates market only membership to the company itself. Membership comes with a position in the compensation plan.
Silver Blessing Gold Club affiliate positions cost $45. Gold membership positions cost $110.
The compensation plan centers on affiliates paying membership fees for positions. Blessing Gold Club promises members a return on investment exceeding 100% for each purchased position. These returns appear to be paid through a matrix system, which changes slightly for Gold or Silver positions.
Silver membership costs $45 per position. Blessing Gold Club promises an eventual "$160 in cash." Affiliates buy into the scheme and are placed at the top of a 2x1 matrix. This matrix requires two positions below the affiliate to be filled by other Blessing Gold Club members buying new Silver positions.
When both positions are full, the top position cycles into another 2x1 matrix. This process repeats. The affiliate receives a $160 payment on their third cycle. The third cycle also grants the affiliate one Gold membership position.
Gold Membership payments function similarly to the Silver level. Gold uses a 1x3 matrix system instead of 1x2, adding an extra position.