BixoTrade operates in the cryptocurrency MLM niche.

On its website BixoTrade claims its headed up by CEO Benjamin Gimson.

This wasn’t always the case though. On its official YouTube channel, a
video uploaded on January 23rd
reveals BixoTrade’s original CEO was James Bernard.

As above, Bernard is played by an actor with an American accent. Bernard’s promo video is shot in the usual rental setting.

That said, BixoTrade did go above the usual effort and decked out a complete storefront.

Unfortunately though whoever put up the BixoTrade decorations wasn’t very good at it.

This is from a second marketing video also uploaded on January 23rd.

This video
reveals that, apparently within 24 hours, BixoTrade had hired a new CEO, Benjamin Gimson.

A full sit through of the second linked video above should make it abundantly clear these are actors in staged videos.

As to where the video was shot, at around [1:11] in
this video
a Lynx branded bus drives past.

Lynx
is a US public transport company operating out Florida. The company run bus routes across Orange, Seminole and Osceola counties.

On its website BixoTrade provides three corporate addresses, one each in the UK, the US (Arizona) and Hong Kong.

In its Terms and Conditions BixoTrade states it’s

officially registered in Bixo FinTech Ltd. Company number 11994515 based in the United Kingdom.

Considering the company represents its 
entire corporate staff
are operating out of an office in Florida, this appears to be baloney.

Furthermore UK incorporation is dirt cheap and effectively unregulated. It is a favored jurisdiction for scammers looking to incorporate dodgy companies.

For the purpose of performing MLM due-diligence, UK incorporation is meaningless.

Alexa currently ranks top sources of traffic to BixoTrade’s website as the US (62%), Japan (12%) and Canada (2.5%).

As always, if an MLM company is not openly upfront about who is running or owns it, think long and hard about joining and/or handing over any money.

BixoTrade’s Products

BixoTrade has no retailable products or services, with affiliates only able to market BixoTrade affiliate membership itself.

BixoTrade’s Compensation Plan

BixoTrade affiliates invest funds on the promise of advertised returns:

Package 1 – invest $100 to $4999 and receive a 400% ROI over 200 days

Package 2 – invest $5000 to $24,999 and receive a 450% ROI over 200 days

Package 3 – invest $25,000 to $99,999 and receive a 500% ROI over 200 days

Referral Commissions

BixoTrade pays referral commissions of up to 15% on funds invested by personally recruited affiliates.

Active – sign up as a BixoTrade affiliate and receive a 3% referral commission rate

Silver – recruit 1 to 5 affiliates and receive an 8% referral commission rate

Gold – recruit 6 to 25 affiliates and receive a 10% referral commission rate

Diamond – recruit 26 to 75 affiliates, generate $250,000 in downline investment volume and receive a 12% referral commission rate

Platinum – recr

🤖 Quick Answer

What is BixoTrade's business model?
BixoTrade operates within the cryptocurrency MLM sector, presenting itself as a trading platform offering investment returns. The company claims a 200-day ROI structure, positioning itself as a cryptocurrency-based multi-level marketing scheme with trading components.

Who leads BixoTrade according to available information?
BixoTrade's website identifies Benjamin Gimson as current CEO. However, archived video content from January 23rd shows James Bernard as the original CEO, portrayed by an actor with American accent in promotional materials filmed at rental locations.

What marketing tactics has BixoTrade employed?
BixoTrade utilized professional video production for promotional purposes, including CEO introduction videos and branded storefront setups. Multiple marketing videos were released simultaneously, featuring different leadership presentations within apparent 24-hour intervals.

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