Martin Ruiz, a resident of Deltona, Florida, registered the domain besteasywork.com on July 8, 2016. Marketing videos promoting the scheme appear on a YouTube channel titled "Admin Support."
Best Easy Work lacks any actual products or services for sale. Affiliates can only recruit new members into the Best Easy Work affiliate program itself.
The compensation structure is a ten-tier system. Affiliates pay fees to join and earn commissions when they recruit others. The fee tiers range from $88 to $5,000. Joining at a higher tier is necessary to earn commissions at that level.
Commissions are paid based on the tier joined. For example, joining at the $88 level earns a $50 commission, while joining at the $5,000 level earns a $4,000 commission.
An override bonus is also offered. This bonus is passed up to the first qualified upline affiliate. Affiliates at levels 2 and 3 receive a $30 override. Levels 4 through 9 earn a $50 override on payments from those same levels. The highest tier, level 10, earns a $100 override on level 10 payments.
The cost to become a Best Easy Work affiliate ranges from $88 to $16,564, depending on how many of the ten tiers an affiliate purchases. A free membership option exists, but it only pays direct recruitment commissions and does not function as part of the multi-level structure.
Ruiz has a documented history of involvement in cash gifting schemes. Records compiled in 2013 by Real Scam detail numerous past activities. His Facebook profile displays advertisements dating back to 2010, promoting programs that promised daily income via PayPal for posting free ads.
The Best Easy Work website offers vague promotional copy. It states, "Help Wanted! Now anyone can succeed! Earn big giving away free websites! Totally automated, nothing is easier! Freedom is your choi". No specific details about the operation or its earnings potential are provided.