And3-Matrix operates without clear ownership, its domain registered through a Lithuanian hosting company, 'hostingas.in', in Telsiai. The company website provides no information about who runs or owns the operation. This lack of transparency marks a common pattern among recruitment-driven schemes.

The And3-Matrix business model offers no retail products. Members must market the income opportunity and membership itself. Products are nominally attached to membership purchases, but the company offers only vague promises. Its website claims, "Get $100.00's Worth Items. You will get these Items absolutely free instantly when you join." Such offers typically deliver cheap Private Label Rights material or generic e-books.

The compensation plan centers on a 9x5 matrix structure. A member sits at the top, with nine legs forming the first level. Each of these nine legs then branches into another nine, extending down five levels. This creates a total of 66,429 member positions within the matrix.

New member recruitment triggers monthly commissions. The company pays based on where the new member sits in the referrer's matrix. Level 1 members earn 30 cents each, totaling $2.70 for nine positions. Level 2 members pay 20 cents each, for a potential $16.20 from 81 members. Level 3 members bring in 15 cents each, amounting to $109.35 from 729 positions. Level 4 also pays 15 cents per member, totaling $984.15 from 6,561 positions. Finally, Level 5 members yield 30 cents each, for a maximum of $17,714.70 from 59,049 positions.

Joining And3-Matrix requires a one-time membership fee of $2. The company mentions an upgrade to 'gold membership' for an extra 40 cents. However, it does not explain the benefits or differences this gold membership provides. Given the low initial joining fee, any additional benefits are likely minimal.

And3-Matrix's website directly states its core premise: "You will receive payment for each person who signs up below you. Just introduce your few friends to us and earn money when they join our team." The website's source code shows it runs on 'FDS Matrix' software. This backend system was reportedly sold with a "lifetime license" for as little as $20 in late 2011.